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Use your competition as a benchmark not as a must

We have all checked out our competition at one point or another, whether it’s people, companies or co-workers that do something that you would like to do or that you’re already doing.  We are interested  in seeing what has worked for them and what has not, in order to have a point of reference when it’s time for us to put it into practice.

It’s also important to find an example to follow that gives us a certain excitement to get to where they are or even surpass them, however, we must work on one step at a time.

Remember that those companies or people didn’t accomplish everything overnight, the road is long, and in addition to studying their achievements, you also have to know their failures and everything that they have done to get to where they are. Study them as a goal to strive towards, not as an obligation.

Remember that you can tweak your goals as you move forward and a requirement or obligation generally has a negative connotation to...

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